Branding of the Portland residential complex in Vladivostok

Portland is a residential complex project with a unique location in the city of Vladivostok.

The customer set the task of creating an identity that would become a central symbol of attraction with a landscaped environment and the best views of the city, the bridge and the Golden Horn Bay.

The key style-forming element of the logo is the triangle. It symbolizes the light of a beacon that calls us home and shows us the way. That is why the warm and warming yellow color was chosen.

The light of the beacon permeates all visual communications, it literally "comes to life" in the identity, going beyond frames.