Branding for the Krasnodar Academic Drama Theater

about

The Krasnodar Drama Theater is the largest theater venue in the region. Performances are attended by more than 100,000 spectators every season.

It is necessary to develop an identity that could meet the modern needs of the viewer.

The main idea is a graphic metaphor that is associated with the facade of the theater. The viewer may also see additional associations - red steps or keys.

The logo allows for the use of various variations, which adds plasticity to it.